About
Ofer
Investments
Our
History
The Ofer Brothers' Inception
During the dynamic era of the 1950s, Yuli and Sammy Ofer embarked on an entrepreneurial journey by establishing the Ofer Brothers’ company. Their primary focus at the time was the maritime industry, recognizing its abundant opportunities and untapped potential.
The Birth of Melisron
Making a significant stride forward, Yuli Ofer founded Melisron. The company’s humble beginnings revolved around the acquisition of Hakiryon Mall, a strategic investment that would prove to be pivotal. With foresight and determination, Yuli progressively expanded the mall, ultimately transforming it into Israel’s largest retail destination. In the subsequent decades, Melisron strategically developed and acquired numerous shopping malls and commercial assets, firmly establishing its presence in the market.
Embracing Diversification
During the 1990s, the Ofer Investments Group emerged as one of Israel’s leading investment companies. Expanding beyond their initial focus on the maritime industry, they diversified into multiple sectors, including real estate, hotels, banking, energy, chemicals, private equity, and hi-tech. Significantly, the group acquired controlling shares in Mizrahi Tefahot Bank and Israel Corp, solidifying their influence in the financial landscape.
A New Chapter Unfolds
In a significant development, Liora Ofer took on the role of Chairperson for Melisron. With a revised strategy in hand, she provided guidance and leadership to the organization, overseeing transformative mergers and acquisitions that propelled Melisron to become the largest shopping mall company in Israel. Under her visionary leadership, the company achieved remarkable milestones, playing a pivotal role in shaping the future of retail and commerce.
Pioneering the Future
As the Ofer Investments Group looks towards the next century, they are steadfast in their commitment to diversifying their real estate portfolio. Through their Investment arm, they proactively pursue opportunities in emerging fields and sectors that will act as catalysts for future growth. This forward-thinking approach ensures that the Group remains at the forefront of innovation and prosperity, continuously driving their success and relevance in the industry.
Creating Places
That People Love
Melisron is considered the largest shopping mall player in Israel and second largest real estate player in Israel
Market
Cap
Shopping
Centers
Occupancy
Leadership.
Growth.
Innovation.
Experience.
Melisron, controlled by Ofer Investments and led by Liora Ofer (Chairperson) and Ofir Sarid (CEO), is a leading publicly traded real estate company in Israel and is the largest mall owner and operator in the country.
Melisron was founded in 1987 and has since gained a rich experience and a strong reputation as a professional and innovative developer, owner, and manager of malls, shopping centers, office complexes, and hi-tech parks.
The Company owns and manages 18 qualitative and vibrant malls and shopping centers under the brand “Ofer Malls”, spread across Israel in attractive prime locations. In the office sector, Melisron owns and manages five hi-tech parks and leading office buildings in Israel.
Furthermore, the Company operates in the residential sector through Aviv Development (in partnership with Aviv Group), a company specializing in residential development and urban renewal in Israel. Aviv Development focuses on the development and construction of residential projects with thousands of units for sale.
A Permanent Capital
Investment Firm
We invest for the long term and build on trust as the basis of any partnership
Private
Real
Estate
Residence, Offices And Leisure
Units
Offices
Future of
Mixed-Used
Development
Portfolio Highlight
Developments
The group has a diverse range of projects in different planning stages within its pipeline, set for implementation in the coming years. These projects primarily focus on commercial and residential real estate, reflecting the group’s strategic vision and commitment to growth in these sectors.
The
Team
Ms. Liora Ofer was born in Haifa and studied at The Hebrew Reali School. At the age of 20, she began working with her father, Yuli Ofer, in the company “Ofer Investments”. In 2008, Ofer became the owner of “Ofer Investments”, and since then she has been the group’s chairperson. Under Ofer’s leadership, Melisron, owned by Ofer Investments, became one of the two most profitable real estate companies in Israel, as well as the leader of shopping centers and malls and listed on the TA 35 Index. In addition to her extensive business activity, Ms. Ofer participates in volunteer activities in the spirit of her father’s spiritual values. She serves as a board member of Reichman University in Herzliya.
Liora Ofer
Mrs. Barber Tsadik has been appointed as the chairman of Ofer Investments, starting December 2023. With a notable background, she previously served as the CEO of the First International Bank (FIBI) for 16 years—an institution among the five largest banking groups in Israel.
Her strategic leadership was pivotal in orchestrating significant mergers and acquisitions, consolidating multiple banks to fortify the banking group’s stature.
Mrs. Barber Tsadik, an accomplished accountant by profession, holds a master’s degree (MBA) in business administration from the Hebrew University of Jerusalem.
Smadar Barber Tsadik
Rona has been the CEO and Director of Ofer Investments LTD since 2019. Prior to joining the group, Rona worked as a Director and Chief of Staff for ‘Reshet’ Broadcasts, a managing partner of ‘The Box’, an advertising agency, and an associate in the research department in IBI Investing company. Rona graduated with honors from The Interdisciplinary Centre in Herzliya, and holds a Bachelor’s degree in Business Administration, with a specialization in Finance and Risk Management.
Rona Angel
Arthur serves as the CFO of the group since January 2024. Before joining the group, he held position of Deputy CEO and CFO of Blue Square Real Estate (traded company in TASE). Between 2016 and 2020, Mr. Leshinsky served as the CFO of Hagag Real Estate Development Group (traded company in TASE). He previously served in Africa Israel Group as the Deputy CFO of AFI Development (traded company in LSE). Arthur has a BA in Business administration with specialization in accounting (also CPA) and LLB in Law.
Arthur Leshinsky
Yaniv is the Chief Engineering Officer at Ofer Investments LTD since 2023. Before joining the group, he held the position of Chief Engineering Officer at America Israel Investments Ltd., where he showcased his exceptional engineering leadership skills. Additionally, Yaniv served as the Design Manager of the subterranean stations in the red line of NTA (Metropolitan Mass Transit System). His previous role as Chief Engineer at Regency Homes Scotland company exemplifies his international experience. Yaniv Graduated from the Civil Engineering faculty at the Technion – Israel Institute of Technology in 2001.
Yaniv Zinger
Oren is the VP of Yielding Assets at Ofer Investments. With over 25 years of experience in the yielding real estate, Oren served as the Head of Yielding and Business Development Department of the Edmond Benjamin de Rothschild Caesarea Properties Company. Before this position, he was the Manager of The Northern Region at Mivne Group, where he was responsible for marketing and managing hundreds of thousands of square meters in various segments.
Oren holds a Bachelor’s degree in Social Sciences, specializing in Management, from the Open University.
Oren Zilberstein
Roie has been the group’s VP of Business Development since 2020. Prior to joining Ofer Investments, Roie worked as a VP at XT Investments, Head of treasury at XT Holdings and Valuation and strategy associate at PWC.
Roie holds a bachelor’s degree in Accounting and Economics from the University of Haifa, and a Master of Business Administration (MBA) from Northwestern University, Kellogg School of Management.
Roie Azar
Yael has over 15 years of multidisciplinary experience, combining urban development, project management, and legal expertise in both business and residential sectors. Since 2024, she has served as VP of Residence & Entrepreneur at the company, contributing strategic vision and leadership. Prior to this role, Yael was the Urban Renewal & Business Development Manager at Gav-Yam Land Corporation Ltd., where she excelled in driving residential business growth and overseeing large-scale projects. Her previous experience includes serving as Director of Urban Renewal Planning at Gabay Group, urban planner at Waxman Group, and Business Development & Project Manager at Shufersal Real Estate. Yael holds an LLB and an LLM in Law from Tel Aviv University.
Yael Frenkiel Shayan
Sheila works in the field of Human Resources for over 15 years and as the HR Manager of Ofer investments LTD since 2014. Prior to joining the group, she took part in establishing a global SU company and was a HRBP at KPMG Israel.
Sheila holds a Bachelor’s degree in Behavioral Sciences and Economics from Ben Gurion University, and a Master’s degree in Organizational Consulting from the College of Management Academic Studies (COLMAN).
Sheila Alon
Vicky has been the General Legal Counsel and Legal Secretary of Ofer Investments LTD since 2011. Prior to joining the group, Vicky worked as the General Legal Counsel and Legal Secretary of the TASE and NASDAQ traded company Robogroup, and as the Legal Counsel and Legal Secretary at Azorim Properties Ltd. Vicky holds a L.L.B (bachelor’s degree in Law) from the Hebrew University of Jerusalem, and a Master’s degree (MRE) in Real Estate from the Technion’s graduate school – Israel Institute of Technology.
Vicky Zamir
Advisors
Experienced COO with extensive experience in operations and resources management in multiple communication companies such as Partner, Reshet, and Netvision. Experienced in mergers and acquisitions between companies, crisis management and production management in various fields. Holds a Bachelor’s degree in Social Sciences from Tel aviv university, and an MSM degree in Management from the Polytechnic Institute of New York University with a specialization in HR.
Addie Koren
Chairman of Ofer Capital Ltd. Previously, he was a partner and founder of the accounting firm Zohar and Zohar & Co.. He was active in the Institute of Certified Public Accountants and lectured on accounting topics at Bar Ilan University. Among his previous positions, he served as Chairman of Israel Discount Bank, Mercantil Bank, Credit Cards of Israel, Discount Capital Markets, and IDB (NY) Bank. He also served as CEO of a publicly traded company that specialized in rental housing in Berlin.
Shlomo Zohar
Yoav Doppelt is a seasoned executive with 27 years of management leadership including extensive investment and exit track record mainly in growth and global technology-oriented companies. Yoav’s experience includes investments in special situations and performing successful turn arounds. As part of his active support he sourced and built leading cross cultural management teams coming from Europe, Latin America, US and China.